Search Engine Marketing (SEM)

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Search Engine Marketing (SEM)

The most effective way to advertise and increase the online visibility of your brand

Search engine marketing targets potential customers who actively search Google, Bing, YouTube and other search engines and we know how to reach them at the right time. With a constantly growing digital market, advertising and search engine marketing is one of the most effective ways to generate clicks and potential customers. That’s why we help you achieve the goals of any online campaign:

Reduce cost of customer acquisition
Increase return on investment (ROI)
Raise the conversion rate
Promote your brand

We're Google Partners

As Google Partners we specialize in:

Search Ads

Display Ads

Mobile Ads

Video Ads

Shopping Ads

What makes us different

Big clients

10 years of experience managing large accounts with proven performance.

Markets

We have native professionals in more than 10 languages.

Google Partner

We have the Google Partner international certification, with specialization in the five forms of advertising.

Bing Ads Partner

We are a certified agency in Bing Ads, Microsoft’s online advertising platform.

Reduce your spending and maximize the return on your investment

We help you reach more potential customers by creating and managing your online marketing campaigns

Our services

Google Ads

It is widely known that Google holds the vast majority of the search engine market share worldwide. This makes Google Ads (formerly Google AdWords) the most effective tool for putting your company in front of users. At Optimanova Solutions we have a team of certified, highly-experienced professionals to help your business achieve optimal results.

PPC Audits

Monitoring your PPC campaigns (Pay-Per-Click) is essential, as there is always something that can be improved. When properly interpreted, this data can make a significant difference in determining marketing budgets and future acquisitions for your company. At Optimanova Solutions we are obsessed with data and continually strive to improve our clients’ results.

Reporting

As the old saying goes: trust is good, control is better. This is why we create professional reports and ROI Trackers, which keep you informed and updated on your online activity in real-time. You will be provided with detailed information in an easy and comprehensive way so you always know exactly where your budget has been invested in and what the results have been.

Shopping Ads

If you are a retailer, Shopping Campaigns are a fantastic way to promote your products and increase the quality of your leads. Providing more relevant information helps in making informed purchasing decisions. By clicking on an ad, the user receives a very good image of the product which then generates a stronger purchase intention.

Bings Ads

Despite not being as big as Google, Bing maintains a significant 10% of the search queries made worldwide, which still provides a huge range of potential customers that you would not want to miss out on. Thanks to the experience of our team, reaching users will be much easier through Bing Ads.

Remarketing

When it comes to conversions or potential customers, remarketing campaigns are one of the most effective tools. Targeting specific audiences that have previously shown interest in your company, product or brand through remarketing allows you to reach users who are more likely to convert.

What we offer

Strategic planning and account configuration
Keyword research and PPC management
Conversion tracking and optimisation

Long-term account management
Landing page creation and page downtime check

The most effective way to advertise and increase the online visibility of your brand

We're Google Partners

As Google Partners we specialize in:

Search Ads

Display Ads

Mobile Ads

Video Ads

Shopping Ads

What makes us different

Big clients

Markets

Google Partner

Bing Ads Partner

Reduce your spending and maximize the return on your investment

We help you reach more potential customers by creating and managing your online marketing campaigns

Our services

Google Ads

PPC Audits

Reporting

Shopping Ads

Bings Ads

Remarketing

What we offer

Do you want to talk about your project?