In the past, we have been able to use affinity audiences only to target customers with our display and video ads. Recently, Google announced that we are now able to target affinity audiences with search campaigns as well. This can have a big impact on whom our ads are shown to. When used effectively, affinity…
Google Data Studio is a new Google tool to visualize data and to create reports in no time. The purpose of this tool is to create simple reports, that you can share, customize them and to perfom a visual analysis of the data so that it’s easier and faster to obtain results.
Google Optimize es una nueva herramienta gratuita de Google cuyo objetivo es ayudarte a mejorar y optimizar la experiencia de los usuarios de tu sitio Web/Mobile, mediante la creación y el lanzamiento de diferentes experimentos basados en hipótesis obtenidas de tus análisis previos.
