The digitising of our world brings a lot of challenges and opportunities. Especially the world of marketing changed a lot in the last decade. Flyers and banners are disappearing whereas online-marketing strategies are getting more and more relevant. No wonder! Digitalisation helps to advertise in a more targeted and customized way.
Within this internship at Optimanova with the help of a fantastic team in a great work environment and a lot of excellent office snacks, I got a deep insight into those digital marketing strategies.
Why is a good backlink profile significant? How do I increase my Google rankings and how do I write and publish high-quality content?
Soon you will know it as well!